Chinese Shoe Companies Are Not Playing The Role Of Foundry.

Foreign media see Dongguan

ClaudioR.Boer, chairman of the global intelligent manufacturing organization, has recently visited Dongguan and other places. As a foreign economic adviser to the governor of Guangdong, he has taken a Chinese name as "Bo Le".

He hopes that the "great mile" enterprises will help China make pformation and upgrading with the help of European technological innovation force.

In the interview, Bole said that, influenced by factors such as rising labor costs and appreciation of the renminbi, Chinese footwear companies are accelerating pformation and upgrading, whether active or passive.

Some Chinese shoe enterprises no longer play the role of OEM. With the deepening of cooperation with international enterprises in manufacturing, R & D, marketing and brand, and extending to the two sides of the value chain and gradually gaining the right to speak, the era of "counter OEM" is coming.

Resolutely no OEM, Liang Yaohua, chairman of Guangzhou Tian Chong shoes industry Co., Ltd. has gone one step ahead.

Ever since he founded shoe factories in 1991, he has insisted on this issue even though he has encountered many difficulties. He has stepped out of a line which is different from many Hong Kong shoe manufacturers.

Nowadays, his shoe companies not only do not dress for others, but also make European shoe enterprises their own.

Ten years Hedong, ten years Hexi.

Some European brands suddenly discovered that once "tiger raising" was eventually reduced to the end of being acquired by Chinese partners.

You have me, I have you.

In fact, the fusion degree between Chinese and western footwear industry is higher than that of many industries, and every link in the industrial chain has gradually emerged.

The new generation of migrant workers feel less satisfied.

China's 30 years are the 30 largest migration in human history.

In the late 80s and early 90s of the last century, those migrant workers who came out of the countryside were usually designed to meet the needs of the family economy and the desire to build houses at home.

For the new generation, emigrating has become a way for them to move towards a better life.

They are much younger and better educated than their predecessors. They left the countryside more often because of urban development opportunities.

They are more ambitious than their parents, but less satisfied.

According to one study, 12% of migrant workers who left home in 90s were satisfied with their living conditions, which was compared with the proportion of 27% migrant workers who went out 10 years ago.

In the three year interview of migrant workers in the southern Chinese city of Dongguan, I was amazed by the high mobility of local staff, which is the normal life of everyone I know.

Lv Qingmin, one of the two working girls I described in my book, changed my job because I hated my boss, and the other was trying to avoid her boyfriend who wanted to marry her.

We should not assume that every peasant and two generation will revolt - more generally, the impulse to leave in any conflict will cover any other idea.

Young people who leave their homes and come to cities to come to factories need to constantly adjust themselves in a materialized society where men and women are free and short and extremely lonely.

Various factors have created an overall oppressive environment that requires the whole society to help them debug.